direct marketing Archives

Tag: direct marketing

Checklist for Email Marketing: When Open Rates Don’t Reflect in Clicks or Conversions

Use this checklist for Email Marketing to audit your campaigns and ensure every send is optimized for results.

Anupam Tripathi February 28, 2025

Checklist for ITA Acquisition Direct Mail Program

Use this checklist for ITA strategy session to ensure your campaigns are built for long-term, measurable success.

Anupam Tripathi February 28, 2025

From Disconnected Tools to Data-Driven Decisions: Completing the Mortgage Data Puzzle

Mortgage lenders use many tools, and disconnected data creates blind spots. Learn how to fit the data puzzle together for smarter insights. Solve for decision support and not another technology platform.

Anupam Tripathi February 28, 2025